About

Fiona

Fiona’s passion, dedication, experience and commitment to excellence within the hairdressing industry are just a few of her qualifying capabilities to assist you in building, refining and amplifying your salon success.

Starting as a young apprentice, Fiona’s youthful passion and enthusiasm for hairdressing has continued to guide her throughout her 30-year global career. Fiona has collected a wealth of industry and business experience across Ireland, the UK and Australia, making her one of the most experienced veterans in Australia.

Flagship Salon Manager, Principal Colourist, National Education Manager, Asia Pacific Education Manager and National Sales and Distributor for some of the brands most synonymous with industry excellence. Some include Toni and Guy, L’Oreal brands Matrix, Kérastase and is now the Australian distributor for the ‘UK market disrupter’ OSMO.

Throughout this journey, Fiona has learnt that her greatest satisfaction came from educating and working with salon owners to make their businesses more successful.

With a desire to mentor as her driver, Fiona has spent time working as a Salon Mentor for The Australian Hairdressing Council and has focussed on further skills in coaching all whilst building her own business. She continues to consult across the hair and beauty industries, helping businesses improve their outcomes.

“Having the opportunity to work with salon owners to implement strategies that meet the clients’ needs, the salon team and improve the business’s financial viability is such a privilege. I love seeing how effective coaching can make a positive impact. 

Coaching gives salon owners ways to increase profits and overall satisfaction, but also a sense of achievement and increased wellbeing, as their hard work pays off.”

As a national business owner herself, Fiona understands how challenging operating a small business can be. Particularly in the difficult times we are all currently facing and adapting to a rapidly changing market and environment.

“The demands on small business keep increasing, and the challenge to adapt, pivot and evolve is harder than ever. 

I see challenges in recruiting and retaining talent, in pricing services profitably, balancing finances against the need to innovate, drive customer satisfaction and increase your client base.”

Fiona’s tailored coaching approach will allow you and your salon team to develop confidence, see results and will enable you to represent your brand with authenticity.

“Any style salon has the opportunity to adapt and refocus for better results. 

Allow me to bring my passion, knowledge and skills to guide you, to develop solutions, implement strategies and reignite your passion. 

Remember the joy of owning a salon? The excitement, the satisfaction? It’s easy to lose that passion in the current environment and the daily grind. 

Let’s ‘rediscover your why’!”

“If you’re ready to begin a journey to the place where you feel fulfilled, passionate and running the business of your dreams, your time has come!”